Press Release Welcome Ryan Vestal

Eagle, ID – 01/15/2026– Pacific Crest Services (PCS), a national insurance alliance dedicated to helping captive agents transition to independence and helping independent insurance agents grow and thrive, is proud to announce the appointment of Ryan Vestal as Chief Financial Officer.

Ryan brings 25 years of progressive finance and accounting leadership experience from companies based in the Pacific Northwest. Throughout his career, he has managed accounting, financial planning and analysis, treasury, legal, compliance, and tax functions across various organizations, with extensive experience scaling finance functions in high growth environments.

“I’m excited to join Pacific Crest Services at this pivotal time in the company’s growth,” said Ryan. “The independent insurance model is thriving, and PCS has built an exceptional platform to support agents in their transition and growth. With strong opportunities for strategic expansion through acquisitions, I look forward to helping evaluate and execute deals that strengthen our platform and enable us to serve our partners better.”

Driving Financial Strategy and Growth

In his role as CFO, Ryan will work directly with the leadership team and board to:

• Lead financial planning, forecasting, budgeting, and cash flow strategies across multiple business units in 36 states.

• Drive M&A activity including deal structuring, financial due diligence, and post-acquisition integration of aggregators and agencies.

• Develop data-driven strategies that optimize profitability and resource allocation across the organization.

• Evaluate and implement financial systems and technology to support operational scale and growth.

• Represent Pacific Crest in discussions with external stakeholders including auditors, financial institutions, and potential investors.

A Pacific Northwest native, Ryan has spent his career working in progressively senior finance roles throughout the region, bringing valuable regional market knowledge along with his national-level financial expertise. When not managing financial strategy, he enjoys snowboarding and skiing with his family and friends, playing golf, and hiking and climbing mountains throughout Idaho and the surrounding states.

“Ryan’s depth of experience in financial strategy and his track record of supporting high-growth organizations make him the ideal leader to guide our financial operations as we continue to expand,” said Shawn Webb, Founder & CEO. “As we pursue strategic growth through mergers and acquisitions, Ryan’s expertise in deal analysis and financial due diligence will be invaluable. His strategic mindset and comprehensive understanding of finance, compliance, and operational efficiency will be instrumental as we scale our support for independent agents nationwide.”